Around 3-4 billion people use email every day for communication and there is no other platform that comes close to having this number of active users on a daily basis. So, are you also leveraging the potential of email marketing in your business strategy?
If Yes, then don’t miss out on the opportunity to connect with the right clients at the right moment and increase your sales. Enlist our marketing agency’s goal-driven email marketing services and let us set up an email campaign that fits your business objective perfectly.
When it comes to generating and converting leads, there are no more powerful digital marketing tactics than email marketing. Studies show that despite the growth and prominence of mobile messengers and chat applications, about 60% of consumers prefer facilitated brand interactions via email, and this preference extends across genders and age groups.
Email marketing is a digital marketing strategy used by thousands of businesses worldwide to create brand recognition, build client relationships, and drive sales. Also, email marketing companies leverage different email service providers to send out automated, personalized marketing emails that contain promotions and announcements.
Globally, a whopping around 87% of B2B marketers and 79% of B2C advertisers use email marketing as a content distribution channel.
Many business owners wonder why email marketing is crucial when social media platforms are easily available and have grown exponentially over time. However, there are people who still prefer email marketing to search for special deals from the brands they are interested in.
In fact, around 45% of users still check their emails for brand promotions, whereas only 4-5% go to social media platforms for ad campaign details. Below are some of the crucial reasons that are enough to convince you why investing in an email marketing campaign service is important:
Strong client relationships require brand interactions on a regular basis, and routing web email marketing communications with the clients makes it possible for any brand or business to generate brand loyalty while making sales. Also, it reduces the cost of engaging with and marketing to existing customers using the best email campaigns. Targeted email marketing campaigns not only drive more business but also help save money.
It is proven that email campaigns have better reach and potential for engagement than traditional marketing methods. Statistics show that about 90% of internet users have at least one email account, and around 70% of email users check their inboxes more than six times a day. With email marketing experts you can reach out to your maximum targeted audience on any device while staying more invasive.
One of the perks of using B2C and B2B email marketing is to connect with the audience through Hyper-personalized communication. While traditional marketing methods only focus on delivering a broad message to a wide audience scope, marketing audience permits you to offer unique discounts and codes for data-driven campaigns based on different criteria like regions, client’s lifetime value, birthdays, and personalized messages.
Email marketing for franchises, small businesses, and multiple-location firms is significantly less labor-intensive than traditional marketing. Targeted email marketing permits you to engage and communicate with the ideal market segments in just a few minutes. So, if you have less time to learn email campaign optimization, then you can choose an email marketing company to assist you.
Online email marketing provides a number of ways to seek and test if you are making the marketing efforts in the right way or not. You can perform A/B and multivariate testing to check every component of your email campaign, from the subject line and time sent to the content within the campaign itself. It offers valuable insights as to where you may require to revise your email marketing strategy.
Data and analytics provided by the email marketing software offer valuable insights into the performance of business targets, email marketing efforts, and deployed campaigns. The most commonly reported engagement metrics are open rates, click-through rates and click rates, conversions, and bounces. Depending on the marketing goals experienced marketing experts can decode the numbers and translate them into valuable applications to better reach their audiences.
Email marketing is a budget-friendly option than other types of marketing strategies. Unlike sending mail directly, email marketing doesn’t have postage or printing fees. Email marketing also leads to higher ROI than displaying videos, ads, and social media.
With the right email marketing, you can find which emails were received and which one disables email addresses. You can also check which emails were opened and which ones were deleted. It will help you in adjusting your strategies and campaigns.
Email marketing has an edge over social media as it is more likely to be seen. Whereas, emails go directly to the targeted audience inbox. Also, users have to scroll through the timelines to check the posts, so there is no assurance that they’ll get any messages to share.
Email marketing can be a great option to connect with your targeted audience, whether you have a SaaS business, real estate agency, or eCommerce business. E-commerce websites amazingly benefit from email campaigns that recommend products, offer discounts, and encourage users to return to their shopping carts.
99 Digital Services is one of the top-rated email marketing companies that offers the best email marketing services at a budget-friendly price. Here is what you get if you choose us for email marketing for your business:
Need help with email marketing, email blasts, or drip marketing automation? Our email marketing agency is the best company that offers a comprehensive suite of email services. Whether you only require an email blast service or a combination of email marketing solutions, we have email marketing experts who’ll provide you the top-class services.
At 99 Digital Services, we just don’t launch or create email newsletter designs and marketing email templates. We make sure that our eCommerce, Education, and Real Estate, client’s get the best results through our email marketing campaigns. Therefore, we always test every aspect of each email campaign, from the subject line to the email content. It helps us to determine the best possible approach to the web email marketing campaign.
The best email marketing services differ according to the client’s requirements, demands, and target audiences. That’s why we perform deep research and leverage advanced email marketing software to segment the audience list of our SaaS business, real estate, and eCommerce, clients and ensure their emails get the right recipients at the right moment.
Marketers can see a considerable ROI in email marketing. However, if they want to get a high ROI, accessibility, improved efficiency, and an increment in customer loyalty, then they require a combination of online marketing tactics tailored to their brand. We also offer other services, such as link building, online reputation management, and search engine optimization.
As an email marketing agency, we set up different email campaigns tailored to the unique requirements of all our eCommerce, real estate, education, and SaaS business clients. Also, we provide them with detailed monthly custom reports on their efficiency, such as traffic referred to their websites, and open rates. So, clients can track their email campaign results by checking their analytics dashboard.
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